European Sperm Bank

Safe and professional customer experiences characterize our design concept for European Sperm Bank, one of Scandinavia's largest sperm banks.

We have translated the company’s human-centered values into a strong graphic identity and specially designed inventory. The new surroundings set the tone for good communication between the customer and the sperm bank and create a welcoming atmosphere. 

Colorful ornaments and elements from nature such as green leaves and trees meet a professional medical inventory in the donor rooms and reception area. The design supports a professional and safe user experience with strong connotations to growth and life.